Honest. Thoughtful. Engaging. I wish I'd had something like this to read when I was new and small and starting out.
Google 'law firm marketing' and you'll find a ton of books, most written by charlatans preying on a market they believe is (1) wealthy and (2) stupid about marketing. Michael Mogill 'gets it.' You are trying to do a good job for your clients, your family, and the folks you employ, and Michael is one of the few I'd trust to lead you to a happier, more productive life in the legal profession.
Michael Mogill's The Game Changing Attorney is a must-read if you are an attorney who wants to attract your ideal clients in the new legal landscape of the modern solo/small firm practice. He offers real insight and advice on distinguishing your brand and identity. This book teaches what lawyers need to know in the light, often-funny, and honest voice of Michael, making it an enjoyable read.
Michael Mogill understands the power of emotional connection in the business of law. The Game Changing Attorney is a must-read for any law firm owner who wants to learn how to grow their practice exponentially.
As an executive within the legal industry, I've seen firsthand how hard it can be set yourself apart as a law firm owner. Many people have tried and failed to teach law firm owners what it takes to truly dominate your market. The Game Changing Attorney gets it right. If you want extreme law firm growth advice with a healthy dose of honesty and wry humor, read this book.
The Game Changing Attorney is funny, honest, and gives you a much-needed kick in the pants. Simply put, you need this book in your business.
The Game Changing Attorney will be a go-to guide in your law firm for many years to come. If you follow the steps outlined in this book, you will grow your law firm — no doubt about it. This book is fresh, honest, insightful, and jam-packed full of great law firm growth tips.
Michael Mogill's The Game Changing Attorney will help you get clear on the steps you need to take to achieve massive growth in your law firm. This book is truly a game changer.
Chairman, Crisp Ventures
Founder + CEO, Crisp
Co-Founder, CaptureNow
He’s also the author of The Game Changing Attorney, which has amassed a loyal following and earned the #1 best seller title in Amazon’s legal category. He’s also host of The Game Changing Attorney Podcast, the #1 most listened-to podcast for legal market leaders.
Michael has helped thousands of attorneys — from solo and small firms to large practices — differentiate themselves from competitors, improve their leadership and business operations, and earn millions in new revenue.
